Instagram Ads in Pretoria

Looking For Instagram Ads to Boost Engagement?

How Instagram Ads Work at Friing

Instagram has grown from a small photo sharing app that started in 2010 to one of the worlds largest social media platforms which retains the 4th largest user base in South Africa. Companies who are still not using Instagram to cultivate an online persona from which to drive sales or generate leads from are falling behind at a rapid pace. One of the best ways to ensure that the powers of Instagram are being fully utilised is through tailored and efficient Instagram Ad campaigns. Read on to find out more.

Our Approach to Website Design

Ad Account & Pixel Audit

Ensure your Facebook ad account and pixel are in top shape with our comprehensive audit. We'll review your ad account structure, pixel implementation, and tracking setup to identify areas for improvement and optimization.

Audience Building & Creative

Craft targeted audiences and captivating creatives to maximize the impact of your Facebook ad campaigns. We'll help you define audience segments, develop compelling ad creative, and tailor messaging to resonate with your target audience.

Launch & Optimizations

Launch your Facebook ad campaigns with confidence and refine them for optimal performance. From campaign setup to ongoing optimizations, we'll manage every aspect of your campaigns to drive results and maximize your return on investment.


Instagram Ads provide a powerful platform to reach a vast audience, increase brand visibility, drive website traffic, and generate leads or sales. With its visually engaging format, Instagram offers unique opportunities to connect with your target audience.

Yes, Instagram Ads can be highly effective when used strategically. They offer precise targeting options, visually appealing ad formats, and access to a large user base, making them a valuable tool for businesses looking to expand their reach and drive results.

Instagram advertising costs vary based on factors like ad objectives, targeting options, ad placement, and industry competition. You can set your budget and bidding strategy according to your business goals and budget constraints.

Yes, you can track website conversions from Instagram Ads using Facebook’s advertising platform. By implementing the Facebook pixel on your website, you can monitor user actions such as purchases, sign-ups, and page views resulting from your Instagram Ads.

Video ads often perform well on Instagram due to their engaging nature and ability to capture attention. However, the effectiveness of video ads may vary depending on factors like content quality, relevance to the target audience, and ad placement.

The recommended dimensions for Instagram Ads depend on the ad format you choose. For example, the recommended image size for Instagram feed ads is 1080 x 1080 pixels, while the recommended aspect ratio for Instagram Stories ads is 9:16. It’s essential to adhere to these guidelines to ensure optimal ad display and performance.

Friing specializes in digital marketing services in Pretoria, helping local businesses grow their online presence, attract more customers, and achieve their business goals.

Learn more about our digital marketing services below!

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